Non-Pricing Solutions
Study guide: Exam 5
Non-Pricing Solutions are actions that bring the fundamental insurance equation back into balance by reducing costs — expenses or expected losses — rather than by raising rates. Werner & Modlin present them in Implementation, alongside the pricing solutions, as a response to an indication the company cannot or will not take in full — see Considerations for Implementing Rates.
\bar{P}_I = \frac{\bar{L} + \bar{E}_F}{1 - V - Q_T}
\bar{P}_Iis the indicated average premium,\bar{L}the expected loss and LAE per exposure,\bar{E}_Fthe fixed expense per exposure,Vthe variable expense provision andQ_Tthe target profit provision (the pure premium form of the indication). A pricing solution raises the current average premium toward\bar{P}_I; a non-pricing solution lowers\bar{P}_Itoward the current premium.- Reduce expenses — underwriting or LAE: a smaller marketing budget, lower staffing, lower acquisition cost. This lowers
\bar{E}_ForV. - Reduce expected losses in three ways:
- Change the portfolio — tighten underwriting criteria, or non-renew policies whose premium is grossly inadequate. Premium leaves along with the losses, so it helps only if the loss reduction exceeds the premium reduction.
- Reduce coverage — a coverage level change such as excluding mold from homeowners. Removing previously covered loss without lowering the rate is equivalent to a rate increase.
- Better loss control — for example, medical management and return-to-work programs that stop workers compensation disability claims escalating.
- When they are used: where rates are promulgated or increases are hard to obtain, companies often run the indication but act on it through non-pricing levers; where a full increase would damage retention and new business (see Ratemaking Constraints, Lifetime Value), they supplement a partial increase. Catastrophe concentration is managed the same way — restricting new business in exposed areas, requiring higher catastrophe deductibles, buying reinsurance.
- After any such action the losses, expenses and premium are re-projected and the indication recomputed. Underwriting and coverage changes act only as policies renew, so they take a full term to earn in.
Closing a Capped Indication Expected loss and LAE are
\$420per exposure, fixed expenses\$35, variable expenses22\%of premium and the target profit5\%. The current average premium is\$580and the regulator will approve at most+3\%.Find the indication, and what non-pricing action alone would close the gap at
+3\%.Answer
\begin{align*} \bar{P}_I &= \frac{\$420 + \$35}{1 - 0.22 - 0.05} = \frac{\$455}{0.73} \\ &= \$623.29 \quad (+7.5\%) \\ \text{Approved premium} &= \$580 \times 1.03 = \$597.40 \end{align*}Solve for each lever with the others fixed:
\begin{align*} V &= 1 - 0.05 - \frac{\$455}{\$597.40} = 18.8\% \\ \bar{L} &= \$597.40 \times 0.73 - \$35 = \$401.10 \end{align*}Either variable expenses fall by
3.2points (a commission cut, say) or expected losses fall4.5\%(a coverage restriction or loss control program). A mix — losses-2\%and fixed expenses down to\$30— gives\bar{P}_I = (\$411.60 + \$30)/0.73 = \$604.93, still1.3\%above the approved level; the remaining shortfall is accepted as a lower profit until the next filing.
Non-Renewing an Inadequate Segment The book has
10{,}000policies at an average premium of\$580and expected loss of\$420(same expense and profit assumptions). A segment of800policies averages\$700of premium and\$900of expected loss. The company non-renews the segment. Recompute the indication, first with fixed expenses per policy unchanged, then with total fixed expenses of\$350{,}000unchanged.Answer
\begin{align*} \bar{L} &= \frac{\$4{,}200{,}000 - \$720{,}000}{9{,}200} = \$378.26 \\ \bar{P} &= \frac{\$5{,}800{,}000 - \$560{,}000}{9{,}200} = \$569.57 \\ \bar{P}_I &= \frac{\$378.26 + \$35}{0.73} = \$566.11 \end{align*}The indication moves from
+7.5\%to-0.6\%: a segment running a129\%loss ratio was absorbing the whole gap.But fixed costs do not leave with the policies. Spreading
\$350{,}000over9{,}200policies gives\$38.04each:
\bar{P}_I = \frac{\$378.26 + \$38.04}{0.73} = \$570.27which is
+0.1\%. The action still works, but part of its benefit is given back as the fixed expense load rises. Werner's caution is that a portfolio change moves premium as well as losses; fixed costs, being fixed in total rather than per policy, move the per-exposure load too.